With the plethora of options available as far as home based businesses are concerned, it can be hard to decide which one to go in for. The choices are so many and so varied, that it can be difficult to assess the features of the different online businesses, and make a wise decision that will result in long term profitability.What are the factors you should consider while choosing a home based business? Here are some pointers that will set you on the path to online business success – finding the right home based business is really the key to achieving profits in online business.The most fundamental aspect when it comes to choosing a home based business is that you should like what you are doing. Choose an area of interest to you, where your knowledge and experience in the field will come in useful. When you are good at something, your chances of succeeding in a business related to that area are always higher.Consider the time you will have to put into a particular business. How much time will you have to devote to your business in order to gain the rewards you are looking for? How much flexibility will you have as far as working hours are concerned? Choose a business whose requirements can be fulfilled within the time you have available.Another important decision you will have to make concerns the type of business you want to be involved in. If you are starting something from scratch on your own, remember that you will have to consider and manage every aspect of the business including sales, production, finances and so on. If, on the other hand, you are going in for an online business opportunity, you will be focusing on a few tasks, while the responsibility for areas such as those mentioned rest with the organization that you are partnered with. So you have to decide whether you want to run your business on your own or as part of a larger set up.There are different ways to actually locate home business opportunities, so explore as many avenues as possible so that you have the best chances of finding the home based business that is right for you. Talking to friends and acquaintances who are already involved in a home based business could give you some good ideas. Look at ads in publications for leads to owning a home based business. If you are looking at businesses online, make sure that they are established companies who have a good name in the industry. There are many fly by night operators who make big promises of huge profits – use your common sense to separate the wheat from the chaff, and you are sure to find the perfect home business opportunity.